365 Digital exists to provide advertisers and agencies access to bespoke advertising opportunities and marketplaces of premium audiences and ad inventory.

Services

Access South Africa’s premier publishers in one place.

Through unique relationships with South Africa’s premier online publishers, agencies and advertisers can speak to their exact audience, enabling measurable and successful digital marketing campaigns.

From premium tenancy deals, sponsorships, takeovers and high impact rich media ad units, to full programmatic direct campaigns run across a large portfolio of curated, premium publishers –  agencies and advertisers can have full confidence that their brands are being seen by the right audience in brand safe environments with full transparency.

Premium Audience
Campaign

Private
Marketplace

DMP –
Data Management

PROGRAMMATIC
PRIVATE MARKETPLACE

365 Digital’s Programmatic Private Marketplace (PMP), the industry-leading local marketplace offering Trading Desks, Agencies and Advertisers Programmatic access to South Africa’s premium publishers.

The 365 Digital PMP allows agencies to reach the right audiences in a real-time bidding environment. Run campaigns with full transparency, efficiency and cost effectively across our entire portfolio or just one of curated South African publishers.

What is a PMP?

A PMP is where inventory is bought and sold programmatically, in exclusive, brand-safe environments. Advertisers have access to highly targeted audiences, programmatically with full transparency and efficiency across a large portfolio of curated, premium publisher.

How is it bought?

Inventory and audiences are bought using a demand side platform. Deals can be set up in three ways:

3,900 000

Unique Browsers

60,900 000

Impressions

PROGRAMMATIC
PRIVATE MARKETPLACE

365 Digital’s Programmatic Private Marketplace (PMP), the industry-leading local marketplace offering Trading Desks, Agencies and Advertisers Programmatic access to South Africa’s premium publishers.

The 365 Digital PMP allows agencies to reach the right audiences in a real-time bidding environment. Run campaigns with full transparency, efficiency and cost effectively across our entire portfolio or just one of curated South African publishers.

What is a PMP?

A PMP is where inventory is bought and sold programmatically, in exclusive, brand-safe environments. Advertisers have access to highly targeted audiences, programmatically with full transparency and efficiency across a large portfolio of curated, premium publisher.

How is it bought?

Inventory and audiences are bought using a demand side platform. Deals can be set up in three ways:

Watch Our Explainer Video

PREMIUM
PUBLISHERS

Through strategic partnership with South Africa’s top sites, we offer premium advertising placement on a variety of sites such as Sharenet, EWN, iAfrica, Kfm, 702, Just Money – to name just a few. We provide bespoke solutions which include site specific sponsorships/takeovers and high impact rich media ad units.

Shazam

Shazam is one of the most popular apps of all time, used by hundreds of millions of people each month to magically connect to the world around them.

Building on its pioneering leadership in music dentification, Shazam now helps people discover, interact with, and share audio, video, printed or augmented reality content—and lets music fans follow their favourite artists to share in the thrill of discovery.

KFM

The KFM Listener

Tuned into this positive energy and passion, KFM reflects the spirit of the Western Cape.

Through authentic, influential personalities, great music and inspiring creativity, they connect with a lucrative audience.

KFM’s audience is a premium and upwardly mobile market, boasting listeners with house hold income and employment levels ranking way above population norms.

KFM’s racial mix of listeners is the most representative of the province.

EWN

EWN has positioned itself as one of the most credible newsrooms in the country. With a truly independent approach to journalism.

The integrity of the organization and its journalists have resulted in a powerful voice with a national audience across radio and digital.

EWN has always stayed ahead of the curve by incorporating the right digital channels to reach our ever growing audiences.

Right time. Right Place. Right Content. Right Medium.

94.7

947 reflects the lifestyle of an upwardly mobile, increasingly black audience. Boasting a listenership with the highest average household income in Gauteng, they deliver unparalleled purchasing power to advertisers.

947 connects to the city through a mix of popular contemporary hits, larger-than-life personalities and epic omni-channel experiences. Their audience is bold and sassy, trendy and fun. They are brand-conscious, materialistic, and highly receptive to both traditional and digital advertising.

Sharenet

Sharenet is the most accessed financial and investment site in the country, serving in excess of 5 mill impressions per month to over 135 000 unique users.

Sharent delivers a wide range of investment information and operates its own highly sophisticated proprietary developed online trading infrastructure.

Sharenet’s is a sophisticated trading network that links specific financial products with specific customers assisting them in every aspect of the management of their investments as well as enabling them to effect financial transactions online.

Sharenet is a technology focussed company, yet we believe in customer orientated development above all else. This approach is made possible through the intimate relationships we manage with our customers on our own site.

Cape Talk

The CapeTalk Listener

CapeTalk draws together a principled audience with purpose. These are active citizens who do not shy away from issues affecting their communities. They buckle down and get involved.

They are in the prime of their life and have an appreciation for the finer things in life, with the means to enjoy them. Quality is important to them, starting from the brands they consume to the relationships they build.

They are concerned with their health and fitness, and display high incidences of regular exercise and diet planning.

iAfrica

iafrica.com prides itself in its ability to generate and publish quality content that attracts a broad local and international user base.

We offer an independent voice – an unbiased news source with a South African perspective on happenings around the world, in Africa and within our own borders. From the Southernmost major city in Africa, we reach out to our loyal and growing market, from ambitious millennials to accomplished executives.

Our comprehensive and carefully curated content provides a current, informative and contemporary base for our online platform. Our content includes local and international news, sports and business, Lifestyle, Travel, Entertainment, Technology, and Motoring – all featured on our Homepage.

702

The 702 Listener

Much like our talent, the 702 listener is confident, forthright and knowledgeable. The audience is predominantly black and increasingly younger with a racial mix that is representative of Gauteng’s LSM 8+ market.

This affluent audience has the highest average house hold income, and rate of employment and self-employment amongst all Gauteng radio stations.

They are ambitious, intensely focused, future-driven doers with a high propensity for entrepreneurship – with over two thirds having aspirations to own their own businesses at some point.

Just Money

Justmoney.co.za is South Africa’s online guide to money – The leading personal finance platform for all financial services products.  Justmoney is a trusted, independent source of information; offering analysis and advice and serves as a go-between the financial services industry and consumers.

Wine Mag

Wine Mag is the ultimate authority on wine in South Africa. It has a loyal niche audience of wine enthusiasts who appreciate the good things in life – the ultimate epicureans!

Food Blog

Food Blog introduces loyal South Africa readers to a huge variety of restaurants – unique experiences; different cuisines and different places to fall in love the website generating 177 000+ page views every single month.

Data
Management

Lotame is the leading independent data management platform and most trusted and comprehensive data exchange.

Data Management Platforms are bringing us ever closer to true 1:1 marketing. Leveraging a DMP enables advertisers to gain a 360 view of the customers –  demographic and behavioural data enriched with 3rd party data. This allows the ideal audience to be identified and cloned, thereby significantly increasing the reach of campaigns.

365 Digital, part of the Mark1 family of companies have been awarded the official resellers of Lotame in Africa. Lotame is the world’s largest and most trusted Data Management Platform.

Publishers, agencies and brands across the continent can now own Lotame DMP licences either in full or via a child seat. Publishers have the opportunity to join the Mark1’s data exchange – expanding on the data available on the African market. 365 Digital’s partnership with Lotame ensures unrivalled local support and training, ensuring your team is equipped to unlock the full potential of a Data Management Platform.

Data shared by Lotame’s clients is stored in the Lotame Data Exchange, and with it being the largest global data exchange, the targeting capabilities are mind-blowing.  This means that an advertiser or publisher can take their own unique browsers, their first-party data, and extend it with a rich supply of third party data collected by other providers. Not only does this extend the reach of your own core users with act-alike and look-alike users from across the Internet, it also enables you to gain a deeper understanding of them too. The insights gained from DMP-built audiences are unparalleled to any other kind of ad technology. Lotame enables you to harness demographic and behavioural data without compromising the privacy of the user.

Power your campaigns today with comprehensive audience data through Lotame.

Where Data, Innovation, and Agility Connect

The Lotame Data Exchange (LDX) is the largest global data network
in the world with 6.8 Billion monthly uniques

Data
Management

Lotame is the leading independent data management platform and most trusted and comprehensive data exchange.

Data Management Platforms are bringing us ever closer to true 1:1 marketing. Leveraging a DMP enables advertisers to gain a 360 view of the customers –  demographic and behavioural data enriched with 3rd party data. This allows the ideal audience to be identified and cloned, thereby significantly increasing the reach of campaigns.

365 Digital, part of the Mark1 family of companies have been awarded the official resellers of Lotame in Africa. Lotame is the world’s largest and most trusted Data Management Platform.

Publishers, agencies and brands across the continent can now own Lotame DMP licences either in full or via a child seat. Publishers have the opportunity to join the Mark1’s data exchange – expanding on the data available on the African market. 365 Digital’s partnership with Lotame ensures unrivalled local support and training, ensuring your team is equipped to unlock the full potential of a Data Management Platform.

Data shared by Lotame’s clients is stored in the Lotame Data Exchange, and with it being the largest global data exchange, the targeting capabilities are mind-blowing.  This means that an advertiser or publisher can take their own unique browsers, their first-party data, and extend it with a rich supply of third party data collected by other providers. Not only does this extend the reach of your own core users with act-alike and look-alike users from across the Internet, it also enables you to gain a deeper understanding of them too. The insights gained from DMP-built audiences are unparalleled to any other kind of ad technology. Lotame enables you to harness demographic and behavioural data without compromising the privacy of the user.

Power your campaigns today with comprehensive audience data through Lotame.

Partners and
Affiliates

Unlock True Potential

About Us

365 Digital is an end-to-end publisher solutions company that provides publishers superior monetization channels and technology while offering advertisers and agencies access to bespoke advertising opportunities and marketplaces of premium ad inventory.

As South Africa’s largest premium publisher network, 365 Digital works with many of the country’s largest digital publishers. Having pioneered vertical media in South Africa, the 365 Digital network not only offers scalable premium inventory solutions across a mix of content rich brand safe environments, it also offers significant performance offerings throughout its segmented inventory pools.

365 Digital is proudly part of the Mark1 Media family of companies.

KEY TEAM

Julian Jordaan

Commercial Director

Megan Du Toit

Ad Operations Manager

Jethro Fitz-Patrick

Lotame Sales Lead

Athena Poulos

Publisher Relationship Manager

Joe Steyn-Begley

Sales Director (Mark1)

Contact Us

2 Waterford Place, Waterford House
Ground Floor, Suite 2, Century Boulevard
Century City, 7441

Ready To Get Started?

Fill out the form, and we’ll be in touch.

Contact Us

2 Waterford Place, Waterford House
Ground Floor, Suite 2, Century Boulevard
Century City, 7441

Ready To Get Started?

Fill out the form, and we’ll be in touch.

 

365 Digital is part of the Mark1 Media PTY LTD family of companies.

Copyright 365 Digital Media (PTY) LTD