UNLOCK TRUE POTENTIAL

Superior digital publisher solutions and technology.

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PUBLISHER

UNLOCK TRUE REVENUE POTENTIAL

Full-Service Publisher Solutions

Industry-leading ad tech and monetisation solutions for industry-leading publishers. South Africa’s top publishers rely on 365 Digital to manage site monetisation, yield management, ad operations and data management needs.

Premium Publishers

Monthly Active Uniques

Impressions

SERVICES

WE THINK LIKE PUBLISHERS

365 Digital is the trusted partner to some of South Africa’s premier online publishers and manage their site monetisation, yield management, ad operations and data management needs.

The online advertising ecosystem is constantly in a state of change, and publishers find it hard to keep up with it all – better yield management practices, ad revenue channels, tech stacks, data platforms and everything else that comes with creating a successful online publisher business.

Monetisation & Yield Management

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We know that every impression counts because every impression has the potential to generate revenue. By employing the latest ad tech, combined with the greatest minds in the industry, we help publishers unlock the true revenue potential of their sites.

Ad Operations

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With over a decade of experience in ad operations, we provide world-class ad serving technology, backed by world-class minds! Our full-service ad operations offering is unmatched in the industry. Services include:

  • Ad Server Setup, Migration, Implementation and Maintenance
  • Programmatic Enablement
  • Ad Network Configuration
  • Open Exchange Yield Optimisation and Monetisation
  • Campaign Management
  • Site Tagging
  • Reporting

Outsourced Ad Operations creates efficiency, as publishers tap into the expertise and technical proficiencies through 365 Digital. Publishers also see drastic cost reduction.

Publisher Management

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  • Consulting on Publisher Monetization Models
  • Programmatic Solutions – Programmatic Direct and the Private Marketplace
  • Connecting Audiences to Brands
  • Rich Media Ad Building

DMP – Data Management

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  • Lotame DMP Licensing
  • Audience Segmentation
  • Website Tag Management
  • Deep Dive Into Consumer Insights & Analytics
  • Website Data Monetisation 3rd Party Data Selling

What our partners

have to say

Google

Julian and his team at 365 Digital are one of our top partners in Sub-Saharan Africa and have been instrumental in expanding our publishing business not only in South Africa but also the region as a whole. Their product knowledge, publisher-centric model and agility is second to none and has helped them become the leading premium publisher network and advertising consultants in South Africa, year after year, making them the ideal partner for us to work with”

Senior Account Manager, SSA
Google

Triton

As our exclusive strategic partner in South Africa, 365 Digital has been intrinsic to educating the market and fostering marketliquidity for our programmatic audio marketplace. Their credibility and evangelism of digital audio has proven invaluable to ourglobal business strategy and objectives.”

Benjamin Masse, Global Managing Director, Strategy & Market Development,
Triton Digital

OLK

With over two decades of experience in ad operations and media representation, 365 Digital will support the growing classifiedsproduct and tech company by providing world-class services… The partnership allows a seamless integration with our system and gives us the opportunity to operate in a highly collaborative manner. We are pleased that our inventory joins an already strong portfolio of publishers, and a powerful commercial team with strong relationships.”

Mark Kritzinger, Country Manager for South Africa, OLX

ZANDO

”Having seen the success of the Jumia Advertising business in countries like Morocco, Kenya, Egypt or Nigeria we have been
looking for a strong partner to start advertising on our South African platform Zando.co.za. 365 Digital was selected as our par tner
of choice due to the mix of technical expertise, a shared drive towards innovation and ultimately the “chemistry” between the
Jumia/ Zando colleagues and the 365 Digital team.”

Sascha Breuss, Managing Director
Jumia Advertising

Premium AD SALES

Publishers can sell their most valuable inventory and audiences directly to buyers through premium ad sales.

Ad inventory exclusive to premium ad sales are sponsorships, home page takeovers, roadblocks and rich media ad units. These placements require ad trafficking, campaign management and reporting services. 365 Digital provides publishers with such services.

WHERE DATA, INNOVATION AND AGILITY CONNECT DEEP AUDIENCE INSIGHTS THAT DRIVE HIGHER REVENUE YIELD. 

DATA MANAGEMENT

Deep audience insights that drive higher revenue yield.

Lotame is the world’s leading unstacked data solutions company, helping publishers, marketers and agencies find new customers, increase engagement, and grow revenue through audience data.

Leveraging a DMP enables publishers to gain a 360 view of the consumer – demographic and behavioural data enriched with 3rd party data.

  • unlock a previously untapped source of revenue;
  • increasing website profitability.
  • unrivalled local support and training

Lotame’s data solutions make it easy for publishers and media companies to get a panoramic view of the attributes and behaviours associated with multi-platform audiences — no cookies required.

PARTNERS & AFFILIATES

More about us

365 Digital is an independent multi-channel media business with a rich heritage in the South African advertising industry. For the past 20 years we have represented the biggest publishers in the industry and have helped global and local brands connect with audiences in the most meaningful and impactful ways.

The company has evolved into a multi-platform, multidisciplinary media business with large scale reach across South Africa and Sub-Saharan Africa. Innovative, customized advertising opportunities across multi-channeled platforms with seamless integration allow us to entertain, educate and engage, at scale.

Headquartered in Cape Town, South Africa, the business is committed to unlocking the true potential of premium publishers and to providing advertisers access to those audiences at scale.

Walk with us for another 20 years.

GET IN TOUCH

Cape Town, South Africa

2 Waterford Place, Waterford House
Ground Floor, Suite 2, Century Boulevard
Century City, 7441

+27 555 1975

info[@]365digital.co.za